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Social Media Marketing

Build an audience that trusts you and turns into customers.

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About this course

A hands-on course for anyone who manages social media for a business. You will choose the right platforms, plan a month of content in an afternoon and run small paid campaigns that pay for themselves.

What you'll learn

  • Choosing the right platforms

  • Planning a monthly content calendar

  • Running small paid social campaigns

  • Growing and engaging a community

My content calendar is finally full and our followers actually comment now.
— Louai Haddad, Start-up founder

Lessons

  1. Lesson 1 – Goals and platforms

    Your goals, your audience and the right platforms.

  2. Lesson 2 – Content and campaigns

    Content planning, formats and paid campaigns.

  3. Lesson 3 – Community and results

    Community management and measuring results.